How Content Creators Make Money
Once you know how content creators make money and the currency they use, you can decide how and where you will spend your focus to grow your business.
Creators make money by selling goods and services, but to get there they exercise other forms of currency.
Time Currency
The time and effort you invest in your content creation journey are essential currencies that can yield long-term rewards. Time, because it is limited is your most valuable resource. And the less time you have, the more valuable it becomes in terms of reselling it.
Engagement Currency
Engagement from your audience, such as comments and discussions, is a currency that buys algorithm hits.
Algorithm Currency
Algorithm currency is an advertising bonus and as your content goes up in value it is shown to more audiences, which is used to buy more followers, brand deals, and ad revenue.
Skill Currency
Acquiring new skills, whether it’s video editing, graphic design, or SEO optimization, is a currency that can be leveraged on future productions, future jobs, and future brand deals.
Relationship Currency
Building relationships and networking within your industry can be a currency that opens up new opportunities, collaborations, and exposure.
Monetization Currency: As your audience grows, you can monetize your content through various channels like ad revenue, merchandise sales, or crowdfunding, which in turn becomes a currency for expanding your content.
Knowledge Currency
Continuous learning and staying up-to-date with industry trends can be a valuable currency that keeps your content relevant and informative. Knowledge can be leveraged for coaching, creating products for sale, and also for media exposure.
Authenticity Currency
Being genuine and authentic in your content can be a currency that buys you trust and credibility with your audience, and vendors.
Adaptability Currency
The ability to adapt to changing platforms, trends, and audience preferences can be seen as a currency that ensures your sustainability in the digital space. This one is huge if you plan to stay in the content creation game year after year.
These are just a few of the ways content creators make money and you can too. It’s not just about earning dollars, pounds or pesos, but in understanding all the various ways your activities can help you grow your business.
Recommended Resources:
The Clutter Corner Podcast
The Sentimental Person’s Guide to Decluttering
Decluttering at the Speed of Life: Winning Your Never-Ending Battle with Stuff
The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing
Nobody Wants Your Sh*t: The Art of Decluttering Before You Die
Decluttering Workbook: The Essential Guide to Organize and Declutter Your Home and Life With Exercises and Checklists
Daily Progress
* As Amazon Associates, we earn on qualifying purchases. Assume all links are affiliate links. We have sponsors to pay for all our productions.